2021-23
What were we trying to do
1
Drive engagement with the Hub and L4G
2
Increase enrolment on courses
3
Build the presence and establish the position of the Hub and L4G
How we positioned the Hub and L4G
For Learning for Growth To strengthen the career development, business effectiveness, and people leadership skills of Amgen Staff in order to help them achieve the organization’s objectives.
In 2021 we offered the opportunity to be “the CEO of your own development”
For the Hub To empower Amgen Staff to self-direct their professional and career development, facilitate knowledge sharing, and strengthen the organization’s learning culture.
We also clarified how these platforms differed from the LMS: The LMS is for technical and regulatory training for your ROLE The Learning Hub/L4G is for professional and career development for YOU.
