Before we delve into the model itself, it is important to note the nature of the terms used – they are all phrased in active language. This is deliberate.
In our experience, leadership and management is about what we do and how we do it, not just what we know theoretically. Leadership and management are a practice – that takes practice. We begin in the centre of the model and work our way outward. It is grounded in four key principles.
